Lean Startup. Customer Development. Design Thinking. These practices have helped startups and the most innovative Fortune 500 companies create new products and businesses that customers love. But many people have tried to practice these disciplines in their own companies, only finding lackluster results. Why is this? Are some companies suitable for these practices while other are not? Is there a "right kind" of Lean Startup company?
In fact, the answer may be yes. During this talk we'll explore why efforts to use or adopt these innovation practices fail at large companies. We'll also look at the characteristics of companies that have effectively used these techniques, and discuss a framework to evaluate whether these tools are appropriate for your team... and how to change that if they're not.
Donald is a product designer and partner at LIFFFT, a company that brings the speed and innovation of startups to major brands. Prior to LIFFFT, Donald led user experience at Giant Thinkwell, and designed products for Google and small startups. Donald's writing on startups has been featured in national media outlets including GeekWire, GigaOm, and The New York Times. As a speaker, Donald has traveled to the Middle East and Central America to lead workshops on behalf of Startup Weekend, a 501c(3) non-profit based in Seattle.
Meeting Date & Time: Thursday, February 28th, 2013, 6:30-8:30PM
Mercer Island Community Center – Slater Room
8236 SE 24th St, Mercer Island, WA 98040
The entrance to the slater room is to the left of the main entrance. It is one of three doors and is labelled “Slater”. Do not go into the main entrance.